Trend Micro offers powerful enterprise solutions that are designed
to protect the enterprise at the gateway:
Successful demand generation in the enterprise space sometimes means
moving away from the strategies you’ve employed in the past. We’ve
developed several integrated campaign models to help invigorate your
marketing vision in an evolving market. Each model includes everything
you’ll need to create focused, integrated messaging to successfully
reach your target audience. We’ve also included tools for measuring
ROI so you can track your success.
Direct Mail
– This model will assist you in reaching new enterprise customers.
Direct mail campaigns are the perfect vehicle for targeting large
enterprise customers and for making new business connections.
Email –
The internet presents endless opportunities for marketing to customers.
Using a e-mail campaign to communicate your company’s value
proposition, promotions, and product bundles is a convenient and inexpensive
alternative to traditional direct mail campaigns.
Seminar In a Box
– Communicating your value and creating demand for Trend Micro
products is an ongoing task that requires continuing management, and
this tool helps you to reach more potential customers. Use this kit
to help identify new business opportunities, raise awareness, educate
customers, and demonstrate the value you offer. This kit provides
everything you’ll need to develop and present compelling seminars
that customers will remember.
Telemarketing –
One of the most effective methods for identifying and qualifying new
business; telemarketing consistently delivers results for thousands
of solution providers around the globe. This traditional marketing
approach is particularly powerful when used in conjunction with leads
acquired or qualified at a trade show or special event prior to the
actual call.